Widgets in Publishing
This post was written by Shabir Musthafa
Everyone is talking about widgets these days. The publishing industry has been experimenting with widgets for some time now, with leading publishers using them to good effect.
Widgets are a great way to virally market your content . Widgets encourage readers to take ownership of the ‘widgeted content’. They can embed the widget in their website, blog and social networking sites. The ‘buzz’ created can considerably increase the ‘ discoverability’ of a title.
Widgets can support advertising, help in brand building and allow publishers to set different business models to suit the content.
An Example of a book widget.
Tags: Widgets
November 7th, 2009 at 9:06 am
Agree with the guy above me.%d%a%d%aWould also like to add that if you try hard enough, eventually you can get there
December 25th, 2009 at 1:57 am
I’ve been reading a few posts and really and enjoy your writing. I’m just starting up my own blog and only hope that I can write as well and give the reader so much insight.